This is a chance to show you’ve done your homework on the company, the position, and maybe even the hiring manager. It's a skill that can be learned (and aided with a cover letter template).
Done right, a cover letter leaves a hiring manager wanting to read your resume. Cover letters can always follow the same format (we’ll get onto that soon) and include the same seven elements. Take a look at the company website or Linked In page to see if you can track down the name of the hiring manager.
Every job ad is posted in an effort to solve a problem.
Your cover letter should show that hiring you is the solution.
When it comes to cover letters, there’s a lot you shouldn’t do. Of course, it all depends on whether the reader notices and whether they care. When you’ve done that, have someone else read over it.
Imagine finding out that your application — the one you spent hours working on — was dismissed because of a few small spelling or grammar errors? Your cover letter should be easy to read in all formats.
That’s the statistic that gave birth to the “cover letters are dead” movement. If the chances of having your cover letter read are that slim, why bother?
You should bother because most people think they shouldn’t.
Where there’s a chance that your cover letter will be read, there’s an opportunity to land your dream job, so write the letter. The two documents work together to give hiring managers a more thorough insight into you as a candidate. As far as application materials go, the differences between cover letters and resumes are worth noting. The main rule is that you will always need a resume, and in some cases you will also need a cover letter.
The only time you shouldn’t send a cover letter is if you’re explicitly told not to on the job description. If you’re applying with both a resume and a cover letter, they should complement not copy each other.