What Is A Good Business Plan

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If you need seed money from a bank or friends and relatives, your business plan can help you make a great case. Financial projections describe where you plan to go.

to show prospective employees since you're still in the startup phase.

Or you might realize the fundamental idea for your business is sound, but how you implement that idea should change. They learn from mistakes, and adapt and react to changes: changes in the economy, the marketplace, their customers, their products and services, etc.

Maybe establishing a storefront for your operation isn't as cost-effective as taking your products directly to customers--not only will your operating costs be lower, but you can charge a premium since you provide additional customer convenience. Successful businesses identify opportunities and challenges and react accordingly.

Your business plan should provide details of how you are going to develop your business, when you are going to do it, who's going to play a part and how you will manage the finances.

Clarity on these issues is particularly important if you're looking for finance or investment.

Within a business plan, your company description contains three elements: (1) mission statement, (2) history, and (3) objectives. Think about what motivates you, what causes and experiences led you to start the business, the problems you solve, the wider social issues you care about, and more.

A mission statement is your business’ reason for existing. it’s about They should be rallying cries around which the heart and soul of your business turn. Don’t worry about making your company history a dense narrative.

A business plan is a comprehensive roadmap for your small business’ growth and development.

It communicates who you are, what you plan to do, and how you plan to do it. But, bear in mind, a business idea is will not invest in a startup or small business without a solid, written plan.

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